SM Cinema Aura

A good experience! We tried the Director’s club and booked our seats in advance through their website, including food and drinks, we only had to show our digital copy of the tickets upon entrance, with a relaxing lounge for waiting. Leather seats were comfortable, clean with adjustable back and foot rests, including a personal tray, cupholders and enough legroom. Cinema was cold and spacious with fewer seats, it’s available in 3 rows, I would suggest to take the higher rows for better viewing experience. Picture quality was better compared to regular cinemas with more vibrant colors, sharper and clearer projections. Also good audio and sound system. Food and service was nice, you can order additional food and drinks, good thing you can ask for assistance using a call button. When you enter they give you the plain popcorn and provide sachets for flavorings. Bathroom is located in the lounge area. Well decorated with retro vibes. Soap and bidet is available. Overall a good experience and would watch here again.

We loved our experience. We booked online and it was smooth. The cinemas have just recently been renovated and it didn’t disappoint. We watched in Director’s club and I love the seats and screen quality. Tho I didn’t like that the wine serving ( for the seats beside us) was serving during the film showing. So you can hear them talking. Glad we didn’t ordered wine tho. Anyways the restroom for our cinem are the ones outside, but thankfully it’s Spy Family inspired! Tho the lines can be irritating at times, so glad that we booked a late night schedule. But overall, we loved it here and we would definitely be watching more here. (Last full show)

Tried SM Aura Premiere's Directors Club Cinema for the first time. Watched Lav Diaz' magnificent "Magellan", our Oscar's entry for 2026. The online booking is efficient and hassle-free: find the cinema, pick your movie and schedule, then pay. Better than Sureseats and Shang's Red Carpet. It is located on the 4th floor of SM Aura conveniently beside the Food Court. There's a lounge in the lobby of the cinema as well as a food concessionnaire. The cinema itself is well-appointed and spacious--2X4X2 configuration. If you're a couple and it's more important for you to sit together by yourselves than have a quality view then get the seats on the left or right side of the cinema (seat numbers 1&2, 7&8). You can also get Seats 4&5 since the armrest are joined but you have to deal with another person on both sides. The best seat to book in terms of angle and view are Seats 4 and 5. The leg room is fantastic and the seats are very, very comfortable. My chief complaint is that the screen is a bit dirty so you can see dark spots on certain shots. I also think the projector is quite poor so it does not capture the colors of the movie. Yes this one was a Lav Diaz film in color. I wish they'd get a better projector. Another complaint: I think the staff (who were very nice and polite by the way) should make sure that they deliver the popcorn and drinks BEFORE the start of the movie. They were probably undermanned or something but it was quite distracting to start watching a film and hear "Mam, cheese or BBQ flavor?"